Should you keep your Marketing running on holidays, or hit pause and wait for a better day?
Jay and Daniel make the case for keeping the engine going, and back it up with actual tactics.
Jay breaks down how to mine holiday auto-reply emails for retargeting gold and why long form content tends to perform especially well when people finally have time to read. Daniel explains why consistency beats timing every time, and why skipping one holiday post is how the skipping habit starts.
They also get into what is happening with the LinkedIn algorithm right now, why posts are taking 24 to 48 hours to pick up steam, and why that actually works in your favor when everyone else goes quiet on a holiday.
Follow Jay:
LinkedIn: https://www.linkedin.com/in/schwedelson/
Podcast: Do This, Not That
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
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Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: https://workweek.com/