The End of Year Content Strategy You’re Not Using | Bathroom Break #81

Daniel Murray
Daniel Murray
November 10, 2025

What if you could increase your engagement before the year ends…without creating anything new?

Daniel and Jay drop a content hack that’s stupid simple but insanely effective: how to use your “most” moments to crush year-end marketing.

They reveal how to turn your existing data into scroll-stopping roundups (your most downloaded, most viewed, most shared) and why this psychology-driven approach works every single time. Plus, you can use AI to do all the heavy lifting in minutes.

They break down:

> Why “most” is the most powerful word in marketing

> How to repurpose your top-performing content with AI

> The end-of-year mindset every audience falls for

If you’re a marketer, creator, or brand looking for a no-cost, high-impact way to finish strong in 2025, this one’s for you. 🚽

Follow Jay:

LinkedIn: https://www.linkedin.com/in/schwedelson/

Podcast: Do This, Not That

Follow Daniel:

YouTube: https://www.youtube.com/@themarketingmillennials/featured

Twitter: https://www.twitter.com/Dmurr68

LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing

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Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: http://www.workweek.com

Daniel Murray
Daniel Murray