180 – The Best Tips for Scaling Your Personal Brand, with Neal O’Grady

Daniel Murray
Daniel Murray
July 25, 2023

What’s the best way to organically grow your brand using platforms like LinkedIn and Twitter?

Neal O’Grady, Co-Founder of Demand Curve and Bell Curve, chats with Daniel about his personal experience growing brands across LinkedIn and Twitter and explains the ways that different stages of growth can create new obstacles and challenges to scaling an audience. 

He and Daniel also unravel the secrets of the LinkedIn vs. Twitter algorithm and explain why having a high follower count is one of the best forms of social proof for showing people why they should place their trust in your brand. 

 

0:00 Intro/Background

4:34 From Personal Brand to Multiple Brands

8:30 Leaning into Your Personal Brand

11:55 Tips to Founders

14:15 How to Start Growing Your Brand

25:10 Getting Your Name Out There

35:12 A Hill to Die On

41:25 Follow Us

 

Check Out Bell Curve: 

https://www.bellcurve.com

https://www.demandcurve.com

 

Follow Neal: 

LinkedIn: https://www.linkedin.com/in/nealogrady/

 

Follow Daniel:

Twitter: https://www.twitter.com/Dmurr68

LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing

  

Sign up for The Marketing Millennials newsletter: 

http://www.workweek.com/brand/the-marketing-millennials

 

Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:

http://www.workweek.com

 

Daniel Murray
Daniel Murray