130 – How To Build And Scale A Podcast

Daniel Murray
Daniel Murray
January 5, 2023

In a crowded audio market how can you build a successful podcast? Ben Shapiro reveals his secrets.

Ben is the Founder and CEO of I Hear Everything, a New Media company that connects brands and content creators with their target audience.

Daniel and Ben get into the weeds of content creation for long and short form media, why you should always make content you feel comfortable with, and the one piece of advice you’ll thank Ben for in 5 years’ time.

Follow Ben:

LinkedIn: linkedin.com/in/benjshap

Twitter: https://twitter.com/benjshap

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Follow Daniel on Twitter: twitter.com/Dmurr68

LinkedIn: linkedin.com/in/daniel-murray-marketing 

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Daniel is a Workweek friend, working to produce amazing podcasts. Find out more, visit: http://www.workweek.com

Step-By-Step Guide to Scaling Your Podcast For Maximum Reach 


Optimize Your Podcast for SEO

Utilize Social Media


Optimize Your Content for Engagement


Utilize Paid Advertising


Focus on Quality Content


Repurpose Content


Track and Monitor Your Results

Leverage Your Network

Daniel Murray
Daniel Murray