Ann Handley – How To Create Ridiculously Good Content (Content Legends Virtual Series)

Daniel Murray
Daniel Murray
December 27, 2022

Ann is the best selling author, CCO and keynote speaker who knows exactly what great content looks and sounds like.

She’s ready to open her playbook wide open.

Join Daniel and Ann for this AirMeet virtual event as Ann gets into her content framework, building an audience, plus AI platforms and their role in content creation

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00:00 Intro

03:02 How I Think About Great Content

07:43 Content Is Not A Performance Piece

15:12 Serving The Audience

19:47 The Inspiration To Write

21:52 The Importance Of Half Baked Ideas

24:39 4 Drafts, 4 Purposes

28:18 No Such A Thing As Writer’s Block

32:39 One In A Million Copywriting Tip

42:18 Writing From Experience

Daniel Murray
Daniel Murray