Once upon a time, Cody believed marketing was stupid. Now he’s obsessed with it. Find out what changed.
Cody is the CMO of Jones Road Beauty and writer of a weekly marketing newsletter. He and Daniel dive into his early experience as a coach trying to drum up business, why every marketer should know finance inside out, and why analyzing the basics gives you the most accurate answers.
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Follow Cody:
LinkedIn: linkedin.com/in/cody-plofker-47a29b120
Twitter: https://twitter.com/codyplof
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LinkedIn: linkedin.com/in/daniel-murray-marketing
Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. Find out more, visit: http://www.workweek.com
Timestamps:
0:00 Intro
02:06 The Fun Part
06:15 What The Modern Marketer Needs
08:27 Start With The Basics
12:43 The Marketing Hill I Would Die On
16:02 Core Commitment To Content
18:19 Looking Up To Nik Sharma
19:14 Where to Find Cody