I’ve been on an absolute audiobook kick recently. Walking around town throwing on a good book, soaking up the sun, and grabbing coffee.
Ahhhh I’m getting the itch to do this right now LOL, but I’m in Whistler celebrating Ari’s birthday so we have WAYYY more important things to do.
(We’re going snowmobiling today and I am STOKED haha.)
But back to what we’re both here for…Marketing. Over the last 8 years I have read 100s of advertising, copy, Marketing, and business books, some have been career altering (in a GOOD way), others not so much.
So today I put together my top 25 Marketing-related books to read to level-up in your career (in NO particular order).
1. The Boron Letters
2. The 22 Immutable Laws of Marketing
3. Influence
4. Create Once, Distribute Forever
5. Alchemy
6. Ogilvy on Advertising
7. What Your Customer Wants and Can’t Tell You
8. Positioning
9. Cashvertising
10. You Have More Influence Than You Think
11. Founder Brand
12. Blue Ocean Strategy
13. 48 Laws of Power
14. Obviously Awesome
15.Year of Yes
16. Ignore Everybody: And 39 other keys to creativity
17. Using Behavioral Science in Marketing
18. Hey Whipple, Squeeze this
19. Building a StoryBrand
20. Tested Advertising Methods
21. Stories that Stick
22. The Adweek Copywriting Handbook
23. Jab,Jab, Jab, Right Hook
24. Good to Great
25. The Choice Factory
Other non-Marketing books I am reading:
I know you can’t go reading all of these today, but save this email and refer back to it whenever you’re looking for a new Marketing book.
